Which attribute type is commonly referred to as being an ordered collection in Braze?

The attribute type that is commonly referred to as an ordered collection in Braze is array attributes. This is because array attributes allow multiple values to be stored and organized in a sequence. This sequential order supports the ability to maintain relationships among the values, making array attributes particularly useful for scenarios where an ordered collection of items is necessary.

For instance, when user preferences or interactions are stored, using an array allows for easy access and manipulation of the data while retaining the specific order, which could be important for processing or displaying this information.

In contrast, nested attributes can involve hierarchical data but do not necessarily maintain an inherent order like arrays do. Custom attributes are tailored to individual use cases but are typically represented as simple key-value pairs without the ordered functionality. Simple attributes, on the other hand, hold single values and do not support collections of any kind, thereby lacking the ordered aspect that arrays provide.