What is the process called that restricts the number of messages sent during a period of time to avoid overloading your audience?

Rate limiting is the process designed to control the number of messages or requests sent over a specified period. This approach prevents the overwhelming of the audience with messages, ensuring they receive content in a manageable and digestible manner. By implementing rate limiting, organizations can minimize the risk of spamming users and ensure that their communication remains effective and engaging.

This practice is particularly crucial in environments where high volume interactions can lead to user fatigue or signal over-communication, negatively impacting user experience. Rate limiting helps maintain audience engagement by providing a balanced approach to message delivery, allowing users to absorb and process information without feeling inundated.