Connected Content in Braze does not consume data points. What is the implication of this statement?

The statement that "Connected Content in Braze does not consume data points" implies that data can be referenced from external sources without the need for bulk uploads into Braze. This means that when using Connected Content, one can dynamically pull in information or assets from other platforms (like a CMS or a data warehouse), enabling real-time updates and interactions without the limitations of traditional data imports.

In this context, leveraging Connected Content allows businesses to enrich their customer interactions by quickly accessing up-to-date information, such as product details or promotional offers, directly from external systems. This ability enhances the personalized experience for users without the need for extensive data management processes within Braze itself.

The other options do not align with this implication: the inability for users to update their data, restricted access for only verified users, and the necessity of manual updates do not reflect the benefits of utilizing Connected Content, which emphasizes efficiency and dynamic data usage.